Sales development · Use case
You're not cold-emailing a stranger. You're one intro away.
An agent has to reach a new prospect. Most start with a guess at a hook — blind to the warm path in, and to the teammate already working the account.
The usual way
A cold guess, fired at a stranger.Reply rate · and a teammate already inside
The connection you didn't know you had
You're already one person away from the buyer.
Dana and Priya worked together at Stripe. A warm intro is one Slack message away — and this account looks like five you've already won.
Heads up — don't double-tap this logo.
Marco in EMEA opened this account 9 days ago. The agent routes around it instead of stepping on him.
What's already proven
You already know which hooks earn replies.
By real reply rate on this exact persona — Head of Ops at a 200–500 seat company.
“Saw you just doubled the ops team — here's what broke for [peer]”
Your top hook on this persona
“We help companies like yours streamline operations”
The one that always dies
How your team actually runs it
Through the cadence your team actually runs.
Hugin already held all of it — the warm path, what's replied before, and your cadence — connected.
Then the agent does the work
So the agent writes outreach like your best SDR.
Priya — Dana Reyes mentioned you two ran ops together at Stripe. She thought I should reach out: you just doubled the team, and here's exactly what broke for someone who did the same.
Leads on the warm intro, uses the hook that actually replies for this persona, and never touches the logo Marco already owns.
Hugin supplied the context — the connection, the proven hook, your cadence. The agent wrote the email.
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